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Salesforce vs Microsoft Dynamics 365 Comparison
Compare Salesforce and Microsoft Dynamics 365 for enterprise CRM and ERP needs. Evaluate integration with existing Microsoft investments.
Feature-by-Feature Comparison
| Category | Salesforce | Microsoft Dynamics 365 |
|---|---|---|
| CRM Features | Industry-leading CRM | Strong CRM with ERP integration |
| Microsoft Integration | Available via connectors | Native deep integration |
| ERP Capabilities | Requires partners | Native ERP modules |
| AI Capabilities | Einstein AI | Copilot AI |
| Customization | Apex, Lightning | Power Platform |
| Market Share | #1 CRM globally | #2 CRM globally |
| Implementation | Large partner ecosystem | Microsoft partner network |
| Licensing | Per-user CRM licensing | Bundled with Microsoft 365 |
Salesforce Strengths
- Most mature and feature-rich CRM platform
- Largest third-party app ecosystem
- Industry clouds for specialized needs
- Superior sales and service automation
- Best-in-class mobile experience
Microsoft Dynamics 365 Strengths
- Seamless Microsoft 365 integration
- Combined CRM and ERP platform
- Power Platform for low-code development
- Familiar interface for Microsoft users
- Potentially lower TCO for Microsoft shops